Better Way Project: Wanted great ideas that enhances pets' lives

If you’ve been batting around a great idea aimed at helping animals, but have lacked the finances to make it happen, here’s your chance to get some help. Natural pet food line Canyon Creek Ranch has launched its Better Way Project aimed at helping eight organizations make their dream come true.

Submit your idea for making life better for pets to a Better Way Project.

Submit your idea for making life better for pets to a Better Way Project.

The company has committed a minimum of $200,000 this year to help bring up to eight Better Way Projects to life. In addition to the financial support, the program also offers help in the way of on-site volunteers, product and material donations, depending on the scope of the projects.

Your Dream Project

What is your dream project? Could it be a dog park or play lot for shelter animals, a mobile vet, an online networking community for animal rescue…all it takes is a dream. Last year, Canyon Creek Ranch selected three Better Way projects – adding dog-friendly features a park in Orlando; making a donation to an Iowa City therapy dog program so it could recruit new teams; and it renovated the cat area of a shelter in Salem, Mass. to give the cats more open play area. Details of these programs may be viewed on online.

“We recognize that many pet lovers have innovative ideas on how to make life better for their pets but may not have the resources needed to make these ideas a reality, which is why we created the Better Way Project,” said Paul Seal, Canyon Creek Ranch brand manager.  “Canyon Creek Ranch is committed to always searching for a better way of doing things to enhance the lives of pets. This commitment begins with our line of natural pet food that features simple, recognizable ingredients for dogs and cats, and continues with the Better Way projects we are bringing to life in communities across the country.”

Submitting a Better Way Project Idea

If you have a great idea to enhance the lives of pets in your community, it’s time to share your vision. Submit the name of your project idea and a written description of your idea – including your inspiration, how it’s innovative and how it will help pets’ lives in your community. You’ll also need either a video link to YouTube or Vimeo or up to five photos illustrating your idea. (A video and at least one photo are required.)

Once it’s your Better Way Project is posted online, it’s time to get to work. Get busy by sharing the idea social media to encourage other pet lovers to support your idea. Ideas will be considered by the Canyon Creek Ranch brand as inspiration for a project it will bring to life through funding, volunteers and additional resources.

For more information about Canyon Creek Ranch’s Better Way Project, or to view current project ideas, please visit the special website online.

To subscribe to my feed, type your email address in the box and click the “create subscription” button. My list is completely spam free and you can opt out at any time. You may reach me at and also like my Raining Cats & Dogs Facebook page or follow me on Twitter.

Filed under: Pets

Tags: cats, contest, Dogs, pets

Leave a comment

  • Advertisement:
  • Advertisement:
  • ChicagoNow is full of win

    Welcome to ChicagoNow.

    Meet our bloggers,
    post comments, or
    pitch your blog idea.

  • Meet The Blogger

    Raining Cats and Dogs

    I am a crazy cat lady and puppy mill warrior that blogs to advocate and educate about pet issues. In American animal controls, millions of pets are abandoned each year and an estimated 4 million die just because there are not enough homes. It truly seems like it’s Raining Cats and Dogs.

  • Recent posts

  • Tags

  • Monthly Archives

  • Latest on ChicagoNow

  • Advertisement: