Who is attending this? What will you be riding? More importantly what will you be wearing? Most importantly, did you donate?
This will be my first time riding the DGR. I will be riding with my brother. We will be on two British Customs equipped Triumphs. Both companies are sponsors of the event, and I am honored to represent them.
What will I be wearing? You will have to check out Twitter (@motorcyclesarah) and Instagram (@lahalihwood) to find out. I will give you a hint though, it’s made by Ted Baker. My custom helmet was designed and painted by the super talented SonnyBoy .
It is easy to get caught up in the whimsical theme of the event and lose focus on why it was created. Here is some background on this international ride, and what makes it so special.
The Distinguished Gentlemen’s Ride was founded in 2012. Inspired by a photo of Mad Men’s Don Draper astride a classic bike and wearing his finest suit, It was decided a themed ride would be a great way to combat the often-negative stereotype of men on motorcycles. That first ride brought together over 2,500 riders across 64 cities. The success of the event encouraged the organizers to consider how it could be used to support a worthy cause. And the rest, as they say, is stylishly-attired history.
In 2013, over 11,000 participants in 145 cities around the world raised over $277,000 for prostate cancer research. In 2014, all funds raised will go to the Prostate Cancer Foundation in the UK, USA and Australia, with a relevant men’s health charity for Asia to be advised.
In 2014, we expect over 20,000 smartly-dressed gentlefolk in over 220 cities to straddle the saddle in the name of men’s health.
The Distinguished Gentleman’s Ride has teamed up with that most iconic and dapper of motorcycle companies, Triumph, to help add some highbrow horsepower to the event and twist the throttle towards the end of prostate cancer.
Our goal this year is to raise $1 million. Together, we can release the hounds on the dreaded spectre of prostate cancer.
Prostate Cancer kills 1300 men a day worldwide. Hats off to the organizers, this event has grown so much in just 2 years.
See you there!