The Market Strategist

Tag: Isabel Sawhill

Is Your Brand Targeting Millennial Mom ‘Drifters’ or ‘Planners?’

Millennial Moms are the focus of many brand marketers, and for good reason. With the average age of First Time Mom in the US now at 25, the critical first-time mom group is primarily Millennials. While there are differences in age by ethnic background and income level, the fact remains that most first time moms... Read more »

By Michal Clements,
October 22, 2014 at 7:00 am

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Michal Clements

Michal is co-author of Tuning Into Mom and an experienced consultant. Michal develops winning growth strategies and detailed go to market plans for some of the world’s outstanding organizations including McDonald’s, Gatorade, Abbott, Barilla, Tylenol, Clorox, Key Bank, Eagle Ottawa, Quaker and the Baker Demonstration School.
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- Marketing to Moms (76)
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- Marketing Strategy (55)
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- Marketing Strategy Case Study (45)
- Marketing to Millennials (45)
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- Food Marketing Trends (54)
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