As I mentioned Monday, the CTA is still finding its way on Twitter. And that’s fine. Experience is a good teacher on Twitter.
The CTA learned from a survey that its followers want info on ALL service alerts, not just minor ones. So it switched gears and now gives followers what it wants.
And the CTA is starting to respond to customers. Twitter user @Ryan_C_Miller, director of Campus Life at Illinois Tech, complained about some foul graffiti at the Western stop on the Forest Park Blue Line, posting the first photo. The CTA responded later that same day with a photo showing a clean map.
It will be interesting to see if the CTA sustains such customer engagement and response. But so far, so good.