Guerrilla campaign aims squarely at uncivil CTA-HOLES

Megan Megaphone and Seat Hog Sam are two of the stars of a new trading card
campaign — CTA-HOLES — “examining (in)civility aboard the Chicago
Transit Authority.”

Joe Jarvis, the man behind the guerrilla campaign against loud cellers,
seat hogs and other etiquette busters, has conceived and produced a set
of four trading cards depicting these CTA-HOLES in their despicable acts. He’s leaving them on seats of various bus and train lines.

“These characters touch on many of the suggestions that you [CTA Tattler] offered in your April 5 post on CTA civility,” Joe said.

“I created the cards in hopes of starting a conversation about how we
treat each other on the CTA,” said Joe via email. “I believe — or at
least try hard to
believe — that most uncivil behavior results from a lack of awareness.
Megan Megaphone most likely has no idea that she’s diminishing her
fellow passengers’ quality of life by using her outside voice on her
cell phone.

“So the cards aim for two audiences. First, we have the
people who already pay attention to how their actions impact others. The
cards ask these folks, “What should we do? Should we confront rude
behavior, or say nothing and allow the incivility to continue?”

we have the folks whose behavior inspired the CTA-HOLES characters.
Maybe they’ll come across the cards on buses and trains, recognize their
alter egos, and consider the significant impact that each of us has on
our neighbors.”

Look for the cards on bus routes (73, 50, 56, 66) and train lines (Brown, Blue) that Joe frequents. Joe asks that you Tattler readers make suggestions for particular CTA areas that could use a little more civility.

(Cards, captions by Joe Jarvis,


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  • This looks as stoopid & unsuccessful as the "Don't be Jack" idiocy of years ago!
    Stupid was deliberately misspelled because this is so damn ridiculous.
    You want to stop seat hogs, loud cellphones, eating, etc, have cops go through the trains & arrest them.
    Better yet, have cops ride the trains south of Roosevelt where the preachers, food & sock salesmen & beggars annoy everyone & walk from car to car, which the cops do arrest people for on the North Side!

  • In reply to ScooterLibbby:

    Scooter, just want to be clear - you know this is not a CTA campaign right? Whereas "don't be jack" was, right?

    So, Joe Jarvis can't make cops ride the train. What he can do is educate people in his own way about their incivility.

    (Wish I had a quarter for every time I've asked you to lighten up.) ;-)

  • In reply to KevinO’Neil:

    Come on, Kevin - you can't ask Scooter to actually read the post in detail... He's got to start complaining as soon as humanly possible.

  • In reply to KevinO’Neil:

    I never said it was a CTA thing, but they probably want the CTA to pick it up & use it.
    It means these fools don't realize the the jack campaign was a total waste of time & money.
    As for cops riding the trains, I couldn't care less whether Jarvis can or can't do anything, stoopid ideas won't clean them up, arrests will.

  • In reply to ScooterLibbby:

    stoopid comments aren't going to accomplish anything either, Scooter.

  • In reply to ScooterLibbby:

    Here's a suggestion for another one: Freddy Foulmouth. Loudly shows everyone what a big boy he is by making every other word an expletive his mama won't let him say at home.

  • In reply to CCWriter:

    I bet Freddy has big hair and a press agent in Tampa.

  • In reply to KevinO’Neil:

    It looks like Seat Hog Sam is exactly what I predicted about the 5000 series cars, especially if bench seats are substituted.

    The card distributors have highlighted a problem on 10 cars now, but 706 in the future if the contract is fully exercised as is or as you recommend.

  • In reply to KevinO’Neil:

    Even beyond the fact that any kind of initiative to make life better tends to make smoke come out of Scooter's ears (because he can't control it?), I like these. I hope Mr. Jarvis (does he have friends named Morse and Howard?) succeeds with this and adds to the collection.

  • In reply to KevinO’Neil:

    I think I saw those on the Blue line today.......... honestly, people just avoided sitting on the seats with them, and I wouldn't be surprised if they get treated and thrown out as litter.

  • In reply to sargas:

    I guess there wasn't a Larry Litterbug card. Maybe someone should draw one and give it to Jarvis.

  • In reply to ScooterLibbby:

    If only the CTA could do this Maybe people would take notice because of the double entendre. The CTA-holes brightened up my day.

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