It’s a drowsy Monday morning on your bus commute to work. It’s no problem to tune out the canned announcements about the next bus stop and Bus Tracker. But you are rudely jarred back to full consciousness by the peppy announcements form the Chicago 2016 Olympics Committee.
Since they began last week on buses only, I’ve gotten many emails from riders complaining about them. According to a CTA spokesperson., these announcements feature six Olympians — gymnasts Bart Conner and Nadia Comaneci, sprinter Connie Moore, swimmers Donna de Varona and Gary Hall, Jr., and paralympic wheelchair tennis and sitting volleyball team member Paul Moran — extolling the virtues of the Olympics.
The problem is that with the usual bus ads, you could ignore them if you want. With these, not so much. It’s hard to ignore such in-your-face advertising — or in-your-ear ads.
Worse yet, the general consensus is that Chicago is really split on whether we want the Olympics. And we riders don’t really have any control over which city actually wins the Games on Oct. 2, so why subject us to these “commercials”?