Saks Fifth Avenue hosted one of the best in-store events I’ve attended in a long, long time. Watch312 was the media sponsor for the evening and I emceed the “Well-Heeled Walk-Off” contest while Watch312“DishIT” host Amanda Puck served as a judge along with Saks Director of Marketing Julie Selakovich and Francesca Moceri from Chicago Children’s Charities. (CCC received a portion of the proceeds from the evening as the event beneficiary).
The contestants brought out all of their best moves on the runway from dancing to model poses inspired by Zoolander. This fun-filled competition had fashionistas all competing to win a pair of coveted Jimmy Choo shoes. In the end, two dynamic women scored perfect 10’s from each of the judges to compete in the final walk-off. Everyone in the 10022-SHOE Salon on the third floor had chosen their favorite pairs that included sky-high heels to sequined ballet flats but only two ladies strutted their way to perfect scores. Julia Douglas and Colleen Richardson worked the crowd into a frenzy trying to win their chosen shoes…. It was all up to the judges now as they huddled together for the final decision……
And THEY BOTH WON!!! A wise decision that brought a huge cheer from the Choo-loving crowd. Congrats to Julie Selakovich on a wonderful event for a great cause! (www.ChicagoChildrensCharities.org)
Check out this Watch312 video and see for yourself!