Tag: marketing

8 Business Reinvention Tips

Start writing a monthly blog about trends you are seeing in your industry.  Educating your audience helps you become a resource to them.   They will begin to view you as an expert.     Select your top five customers and meet with them quarterly to learn more about their business and how you can help... Read more »

Online Branding is a MUST!

Five Online Branding Tips for Small Businesses

1. Create an easy-to-understand marketing message that tells your clients what’s “in it for them”.  Clearly explain the benefits of doing business with you. 2. Consistently spread your message through at least three online channels:  LinkedIn, Twitter, blogging, Facebook are some of your choices.  Post something at least once a week.  Providing your customers with... Read more »
Advertisement:

Why we spend more on our pets than we do on our careers.

Just about everyone I know has a pet.  We have a dog.  Casey’s a mutt we got at the human society ten years ago.   She’s a shepherd / akita mix so I refer to her as a “shepkita”.  At last count Casey had at least ten toys that she carries around the basement.  I’d estimate... Read more »

"Don't Pick Your Teeth" And Other Communicating Tips

Yesterday I met with a new networking contact.  We sat at a small table in the lobby of a large hotel downtown and talked for about an hour.  During that 60-minute period my colleague made eye contact with me for about 4 seconds.  The rest of the time her eyes were darting at her shoes,... Read more »

4 Things I Wish I'd Said

1. If you haven’t read “Purple Cow”, “Tribes”, “Linchpin”, or “Whatcha Gonna Do With That Duck?” by Seth Godin….treat yourself to one or all of these books and get ready to be educated and entertained. For example….here’s one of my favorite quotes: “I define “sheepwalking” as the outcome of hiring people who have been raised... Read more »
Advertisement:

7 Lesssons Learned from Working in Corporate America

Working in large corporations taught me a lot about how to survive. It also taught me when it was time to leave to become an entrepreneur. This is a trend I see continuing to grow, so any of you who are being forced into this process by layoffs or those of you who have gotten... Read more »

15 ways to increase your value.

The name of game today is value…..how do you contribute to the marketplace? Here are fifteen ways to increase your market value: 1. Become a resource for others 2. Connect people to help them grow their networks and business 3. Continuously add new skills to your inventory…i.e. programming, certifications 4. Write a blog 5. Know... Read more »

Must Know Network Stats

(function(d){ var js, id = 'pikto-embed-js', ref = d.getElementsByTagName('script')[0]; if (d.getElementById(id)) {return;} js = d.createElement('script'); js.id = id; js.async = true; js.src = "https://magic.piktochart.com/assets/embedding/embed.js?UID=0f5ab8b8-3d39-4c1d-8838-59538b320c5c" ref.parentNode.insertBefore(js, ref); }(document)); Cancel
Advertisement:

22 More Personal Branding Tips

22 More Personal Branding Tips 1. Learn to tell great stories-people remember great storytellers 2. Before you completely lose your temper, take three deep breathes. 3. Laugh more often 4. Challenge your brain – read, read, read 5. Be grateful for your talents 6. “Make a dent in the universe”….Steve Jobs 7. Allow yourself quiet... Read more »