Posts tagged "marketing"

4 Ways to Help Start Your Business Reinvention

      If you’re like most of us, just the thought of changing or reinventing your business is mindboggling.  The first question that usually pops into our minds is “where do I start”? Barry Saltzman, CEO and Founder of Saltzman Group corporate coaching expert explains that “it is imperative by starting with your customers... Read more »

Reinvent or die!

Reinvent Your Company.....NOW!

  We all know how quickly the business environment is changing.  Sometimes it feels so overwhelming and guess what?…..it is.  The challenge of trying to keep up with change is daunting. However, committing to adapting and focusing on what is really important to you and your clients offers the best answer to making change work... Read more »
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5 Benefits of mobile apps for your small business

As small business owners we’re constantly looking for a competitive edge.  We are also on the lookout for increasing sales while partnering with clients.  We’re challenged to stay current on new technology in particular.  We hear buzzwords like “mobile” and “app” We see the phrase, we hear others talk about it..but WHAT is it…exactly?  More... Read more »

5 Ways To Reinvent Your Company

  Treat your employees well.  Please don’t hire people on their skills alone.  You want people who will fit in your team.  You can train people about your business.  You can’t teach people to have integrity and ambition.  You need people who have a sense of team and contribution.  You want employees who WANT to... Read more »

Reinvent Your Career NOW - Here's Why

    When you start thinking about your new-year resolutions for 2015, add “reinvent my career”.  The world of work is changing more than more everyday and 2015 promises to be a year of uber change.  Organizations will continue to merge throwing many people out of work.  You don’t know if you’ll be one of... Read more »
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What You Need to Know About the Career Marketplace Today

  FLASH  Free agency is here to stay.  If you’re not familiar with the term, free agency is a term coined by author Dan Pink in his book “Free Agent Nation”.  It refers to a business marketplace where employees are independents and responsible for their career path and jobs.  The days of companies protecting employees’... Read more »

5 essentials you need to know about digital marketing

According to Wikipedia (the source for everything) “Digital marketing is marketing that makes use of electronic devices (computers) such as personal computers, smartphones, cellphones, tablets and game consoles to engage with stakeholders. Digital marketing applies technologies or platforms such as websites, e-mail, apps (classic and mobile) and social networks. Social Media Marketing is a component of digital marketing. Many organizations use a combination of traditional and digital... Read more »

What Business Courage Looks Like

It takes more courage than ever to be in business today.  How do I know that?  Because I own a small business and I have to be brave every day.  Some days, just getting out of bed is the bravest thing to do.  When I started my business seven years ago, I had panic attacks... Read more »
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2014 is the year of the product....YOU are the product.

2014 is the year of the product and YOU are the product!  Don’t let this concept scare you.  To understand and believe that you are the product and an asset in today’s marketplace puts you in a very powerful place.  Being powerful gives you an advantage.  Here are three ways to capitalize on your newfound... Read more »