Tag: small biz

How to Host a Stunning Business Conference

Depending upon how you define “conference,” there are thousands upon thousands of events each year. If you’d like to host a business conference, you’ll need to make sure it is absolutely captivating to attendees. After all, if you expect event attendees to choose your conference over all the other options out there, you need to... Read more »

How to Choose the Perfect Business Truck

There’s no vehicle more skillful than a truck, but different trucks excel in various roles. When outfitting your commercial operation with vehicles, it’s important to know what’s available and how the different choices you make will make the job easier. Not only do you need to consider features, but you also must take into consideration... Read more »

Using Facebook Events for Marketing

If you want to advertise an event, Facebook is a good place to start. Aside from being the No. 1 social network in the world, Facebook also has native features that allow you to create events within minutes. The best part? It doesn’t cost a single penny to do so. However, creating a good event... Read more »

The Best Ways for Your Business to Offer Discounts

Offering discounts is a great strategy for businesses to achieve recognition and inspire a new source of leads. When discounts are offered effectively, the short-term losses are dramatically overshadowed by long-term increases in customers and overall profits. Offering your products or services at or less than retail value, to the point where profit is nonexistent... Read more »

How to Use Newsjacking as a Content Strategy

Want to dramatically increase your traffic? You just have to do one thing. Pay attention to the news. You can use current events to drive new traffic to your website. These current events don’t even have to directly relate to your website’s niche. You’re probably wondering how this could be done. Well the answer is... Read more »

How to Use Infographics to Promote Your Business

You know what they say — a picture is worth a thousand words. Everyone has heard that cliché. As a small-business owner, your primary concern is whether your company has been using its images effectively for your market base. Are your infographics really conveying a thousand words? Do they have the potential to express a... Read more »