Tag: engagement

Don't Get Slizzered On Twitter: Social Media Lessons in Pop Culture

Now that we’re cleaning up from the holidays and the recent “snowmageddon”, it’s time for all good social change agents to get back to work and reengage their constituents. However, One Cause At A Time would like to help you with two lessons in handling social media – specifically, Twitter – by providing two great... Read more »

Meet Your Neighbor: UsToo

Meet Your Neighbor: UsToo
(Special thanks to Derek Serafin of Motion PR for his assistance, and Tom Kirk of UsToo for his time and input) When discussing tech and non-profits, it is very easy to think broadly – social media, open source software, and other high-end tools. Thankfully, UsToo provides a great example of using channels to better engage... Read more »

BREAKING BAD & Non-Profit "Gatekeeping"

One of the big winners at last night’s Emmys was AMC’s Breaking Bad, whose premise focuses around the idea that the most innocuous people may hide a malevolent streak. In the non-profit/social good world, such people abound (especially when it comes to tech or social media) – they often appear to be innocent, but their behavior... Read more »
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Next Intro: Professional Networking Made Simple

One of the challenges that many non-profits, social entrepreneurs  and other social change agents face is professional networking. More specifically, the number of high-priced networking events that unknowingly exclude these professionals, and the number of “gatekeepers” who focus on contacts as customers rather than as key components of their professional network. Thanks to an e-mail from... Read more »

Ben Affleck, Batman, and Slacktivism

Current social media conversations have generated a large amount of interest…and controversy. Recent casting news about Ben Affleck as Batman has generated a great deal of awareness, controversy, and in some cases….online petitions. And it provides a great cautionary tale for non-profits, social ventures, community organizations, and other social change agents in Chicago. It’s called slacktivism, defined... Read more »

B Is For Blogging

B Is For Blogging
Blogging is the one social media activity that drives consumer and user recommendations. It is probably the “easiest” of all social media to master….and yet, many non-profits and social benefit agents are intimidated by it. Yes, blogging is a challenge – creating unique essays and written content on a regular basis seems daunting, especially when done in balance... Read more »
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The Common Sense Guide To Social Media Networking

The Common Sense Guide To Social Media Networking
One of the many challenges I’m facing as I’m networking for full time or freelance work – especially in the Chicago social good/non-profit sphere – is how many of my colleagues seem to have minimal (if any) awareness of how to network appropriately, especially via social media. As I’ve discussed via another Chicago Now blog,... Read more »

HERE COMES EVERYBODY & Non-Profit Organizing Online

Many non-profit organizations use web-based tools  like Meetup and Eventbrite in organizing their events, but are often lost when it comes to understanding basic online organizing principles. In fact, many organizations still think of these platforms (much like social media) as having “followers” rather than “event planning tools”. But thankfully, Clay Shirky’s Here Comes Everybody written very... Read more »

The Non-Profit's Insider Guide to Engaging Bloggers

The Non-Profit's Insider Guide to Engaging Bloggers
As a blogger, I often receive requests for reviews (whether they be comics and/or DVDs on my personal blog, or professional books for this blog), and I’m always more than willing to comply. However, like many of my fellow bloggers, I frequently receive requests that don’t fit my blog…and requests to advise non-profits on how... Read more »
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Venturing Towards Socially Beneficial Business

Venturing Towards Socially Beneficial Business
It’s easy to think of using tech to drive social good via non-profits….but there’s a growing movement of businesses who are becoming more tech-savvy, but who also realize that benefiting the social good isn’t just a great idea, but can positively impact their bottom line. Social entrepreneurship is the idea that business principles can be used to drive... Read more »