Posts tagged "engagement"

Confessing Nonprofit Social Media Strategy

Confessing Nonprofit Social Media Strategy
The most current “hot topic” in the realm of social media is an article entitled Confessions of a Social Media Strategist. Although it may not be readily apparent, this article contains some great insights – and lessons – for those working in nonprofit social media strategy, as well as other professionals working for  social ventures... Read more »

Book Review: IT'S NOT THE SIZE OF THE DATA

NOTE: A complimentary electronic copy was provided for review. My opinions are my own. Currently, many communities are discussing the impact of “Big Data” – a catchphrase making its way through Chicago-area business and non-profit culture. Learning how to manage and leverage data can have an impact on various non-profit/social venture marketing and fundraising efforts.... Read more »

Slizzered on Twitter: Social Media Lessons Part 2

The Facebook Comment that started it all
Last week’s post on Twitter created a nice groundswell of interest – so much so that we even received a slight increase in traffic…and increased comments. This week, we’ll see how one of these comments provided a wealth of really good lessons for Chicago-area non-profits, social change agents, and other mission-driven organizations. (We’re placing a... Read more »
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Don't Get Slizzered On Twitter: Social Media Lessons in Pop Culture

Now that we’re cleaning up from the holidays and the recent “snowmageddon”, it’s time for all good social change agents to get back to work and reengage their constituents. However, One Cause At A Time would like to help you with two lessons in handling social media – specifically, Twitter – by providing two great... Read more »

Meet Your Neighbor: UsToo

Meet Your Neighbor: UsToo
(Special thanks to Derek Serafin of Motion PR for his assistance, and Tom Kirk of UsToo for his time and input) When discussing tech and non-profits, it is very easy to think broadly – social media, open source software, and other high-end tools. Thankfully, UsToo provides a great example of using channels to better engage... Read more »

BREAKING BAD & Non-Profit "Gatekeeping"

One of the big winners at last night’s Emmys was AMC’s Breaking Bad, whose premise focuses around the idea that the most innocuous people may hide a malevolent streak. In the non-profit/social good world, such people abound (especially when it comes to tech or social media) – they often appear to be innocent, but their behavior... Read more »
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Next Intro: Professional Networking Made Simple

One of the challenges that many non-profits, social entrepreneurs  and other social change agents face is professional networking. More specifically, the number of high-priced networking events that unknowingly exclude these professionals, and the number of “gatekeepers” who focus on contacts as customers rather than as key components of their professional network. Thanks to an e-mail from... Read more »

Ben Affleck, Batman, and Slacktivism

Current social media conversations have generated a large amount of interest…and controversy. Recent casting news about Ben Affleck as Batman has generated a great deal of awareness, controversy, and in some cases….online petitions. And it provides a great cautionary tale for non-profits, social ventures, community organizations, and other social change agents in Chicago. It’s called slacktivism, defined... Read more »

B Is For Blogging

B Is For Blogging
Blogging is the one social media activity that drives consumer and user recommendations. It is probably the “easiest” of all social media to master….and yet, many non-profits and social benefit agents are intimidated by it. Yes, blogging is a challenge – creating unique essays and written content on a regular basis seems daunting, especially when done in balance... Read more »
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The Common Sense Guide To Social Media Networking

The Common Sense Guide To Social Media Networking
One of the many challenges I’m facing as I’m networking for full time or freelance work – especially in the Chicago social good/non-profit sphere – is how many of my colleagues seem to have minimal (if any) awareness of how to network appropriately, especially via social media. As I’ve discussed via another Chicago Now blog,... Read more »