Steve Jobs biography hits the market today. I predict it will be the biggest book of the year. It is a must read for anyone interested in the brand new world that he created via leadership, innovation and new technology. I have enjoyed and learned from everything that I have read about Jobs. His life is a real American story and it is a real now story, on how the world has changed and how he changed it.
His method of work was vision, creativity and technology. He improved upon his inventions constantly. He found sophistication and simplicity. He took the computer to new heights and changed the world of work and communication. Mainframes became desktops. I still have the first Apple Computer. I wonder how much it is worth now. He took the phone and made it an instrument that you couldn't live without. He created the IPOD and changed the music industry. He created the IPAD and changed the publishing industry. He was amazing. I love APPLE products because they are easy to use. His life is worth study.
His genius is to be marveled. His marketing admired and just brilliant. Everyone in this changing world should read his book. I am caught in two worlds right now. Traditional and the new media. I am ordering his book in hard copy and will also read it on the IPAD.
I want to study his genius. I wonder what the world would be like if Jobs had been President of the US.
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