On the north and south sides of The Lightner Building at 1006 S. Michigan Avenue are many ghost signs from the past.
The building itself was designed by Edmund R. Krause and built in 1906. It was originally called the Graphic Arts Building and was purchased by Otto Lightner, owner of Lightner Publishing Corporation, in 1948. Lightner, which published the highly-popular Hobbies magazine, was the most successful tenant in the building at the time. The publishing company, founded in 1931, closed only a few years ago.
Another ghost sign reads Geographical Publishing Company, another former tenant, which specialized in maps and atlases. They were in the building since its construction until at least the early 1960s.
Yet another ghost sign reads "Wear Gossard Corsets." Although you don't see as many corset advertisements as you did 100+ years ago, Gossard, which began in Chicago, is still in business today.
The building still has plenty of active tenants today.