In August of 2011 I thought of a triple entendre and I think I finally thought of another one, seven months later. I hope that my readers who fancy themselves to be triple entendre purists can forgive that one of the plays-on-words is a play on the words sounding alike, but being spelled differently. Here goes.
Imagine there is a company called Contra and they make wedding bands for men. One of their most popular lines happens to be a wedding band inspired by the video game every guy my age remembers, Contra. Being pun enthusiasts they call it the Contra Band (first usage).
One day, a nearby jewelry store, who sells the popular Contraband was robbed. The thieves came in and stole all 50 of their Contra Bands. The next day at the Contra, several of the male employees were now wearing what appeared to be new Contra Bands. When their boss figured out what was going on, he told the Contra-Band-wearing men that they were wearing stolen property, and the owning, or selling of contraband (2nd usage) was not permitted at Contra. Later that day the company issued a memo that announced an immediate, and company-wide ban (third usage) on men wearing that line of wedding ring.
Contra banned the contraband Contra Bands.