From my recent reading ...

I guess missing a couple of weeks with the link dump, and building up a bit of a backlog, has worked out pretty well, as at the moment, I'm a bit ahead of things. As regular readers know, I'm somewhat obsessive about keeping up with Twitter, as it's my main news and job-lead source (and I'm, unfortunately, back to cranking out resumes as things that looked promising don't seem so much so anymore, and the “sure things” that I was involved in have evaporated), and when I'm busy with freelance/consulting stuff I have a very hard time blocking out the time. So, I guess my job search going into the toilet benefits you, as I have a lot of stuff to pass along!

I ran into one particular piece recently which really resonated with me, called Best Practices Suck, where the author, Ted Coiné, says: “Best practices are great and all – if your current practices are sub-par. After all, you have to start somewhere.” … and I totally agree. I'm always amazed when I run into some speaker who is pontificating about “best practices” and insisting that if one is not using a particular platform or program or piece of technology, you're “doing it wrong” and need to get in lock-step with their particular mode of doing things. Not only is every situation different (unless, I guess, you're the guy making the donuts and you have to put Bag A in the hopper X minutes after you've dumped in Bag B, etc.) but technology is evolving so fast (and, mind you, I'm coming to this from a communications, web, social media, etc. standpoint), that what's brilliant today is likely to be antique next year (AOL and MySpace are the classic cautionary tales), and if you're not re-inventing how you do stuff on a constant basis, you're going to find yourself left in the dust. Another example of this was a local social media trainer who was 100% locked into setting people up with the Flip … only to have Cisco Systems pull the plug on the brand earlier this year … leaving the “Flip guy” having to re-do all his material! Frankly, it's been my observation that the more insistent a person is on “best practices” the less able they'd be to “figure things out on the fly”, and having hard-and-fast rules about “how it's supposed to be done” is simply a way for them to look more competent than they are.

Oh, and I really wish more people thought like Ted Coiné … here's one of the “secrets of innovation” he presents in the same article: “Hire people from outside the world of big business – teachers, actors, small business owners, bartenders, history majors just out of school – to work on your staff. Don’t just teach them how you do things. Much more importantly, ask them to tell you what their fresh eyes think of your systems.” … heck, if that view was more prevalent, I'd have been hired within weeks of my last job disappearing, rather than always being the “square peg” for people looking to fill a “round hole”!

Anyway, here are another dozen things found on Twitter that I felt were worthwhile … hope you find them useful as well:

Hunting Gazelles: Figuring Out What Makes Companies—and Jobs—Grow

What You Should Never Put in an Introductory Email

5 Resume Dont's

The 12 Tell-Tale Signs You May Be an “Old” Job Seeker

The questions on the minds of every PR job seeker—and the answers!

12 Most Common Ways To Bomb Your Job Interview

10 Sure-fire Ways to Boost Your Job Search

Tips to make the most of the “Apply with LinkedIn” button

10 ways for job-seekers to stand out in the social media jungle

The job hunt gets social

How to Master the 3 Moments of Truth for Job Seekers

The Hidden Job Market: Urban Legend or Reality?

As always, these have been merged into the big alphabetical list, which is available as a .pdf “e-book” (now up to 43 pages) of nothing but links to job search info … download your copy here: TJS-LinkList-110826.pdf


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  • I agree about the overuse of "best practices" - as a public health/community outreach worker, my understanding of "best practices" were program-specific, focusing on scientific validity and ease of replication. (Meaning - these were specific programs that had hard science behind them and that anyone could do). Unfortunately, "best practices" has come to mean "stuff that we think works". Personally, I tend to prefer "guiding principles" - that way, it's less about the technology and more about the way to approach/conceptualize social media.

    And that's my two cents.

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    This is a great list, Brendan. I can't agree more with your comments on Ted Coine -- and sure appreciate your inclusion of YouTern in your summary. Keep up the great work!

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