A Book You Should Read ...


Aside from the large amounts of web reading that I do in the course of my job search (resulting not only in my resume leads, but the links I've been sharing here), I also read a significant number of non-fiction books, and write reviews on these.  While not being one of my favorite genres, job-search books have certainly been a part of that mix, and over the weekend it occurred to me that readers of The Job Stalker might find this information of interest.  However, rather than just replicating my previous reviews, I got the idea of doing a brief interview with the authors.

Fortunately, one of the most recent books, SHEIFGAB the World, was written by local motivational speaker Conor Cunneen, and I was able to get a hold of him to do this interview for today's post.  My review of his book is at the above link.

Q: Briefly, what's your background?

A: Former VP Marketing Unilever who has worked in Ireland, the UK, and the U.S.  After leaving Unilever, I morphed into a keynote business speaker who has variously been described as "James Joyce meets Tom Peters" and an "Irish Dilbert." I am author of two books Why Ireland Never Invaded America and just published SHEIFGAB the World: 8 Building Blocks to Successful Job Transition.

Q: Have you had notable job-transition experiences?

A:  Ha! I first "appreciated" the job transition community when I separated from Unilever some years ago. I did not suffer the pain and frustration of constant rejection from employers as I decided to do my own thing, but it was still a challenge and required all the core job seeking skills such as networking, referrals etc. to build my keynote speaking business.

Q: Why did you decide to write a job-search book?

A: As you know, I speak a lot to people in job search presenting a concept called SHEIFGAB, which is an acronym for the things a job seeker needs to bring to the transition process - Structure, Help (others), Environment (change yours), Improve yourself, Family, Goals, Attitude, Behavior. It is a very unique program that I believe passionately in and it does get rave reviews for helping people in the job search.

Q: How do you see the job market in the next 3-6 months?

A: It is going to be challenging, but people will be getting jobs. The job seeker has to make sure that she/he presents as THE best person for the job and walk into that interview "12 feet tall and bulletproof".

Q:  If you had just ONE piece of advice for today's job searcher, what would that be?

A: Bring Structure into your day and into your job search.  One of the things job seekers lose very quickly when in transition is a clear structure. Human beings absolutely need structure.  I tell job seekers that "Life without Structure is a rudderless ship," and it is. In the Ballad of Reading Gaol, Oscar Wilde wrote "each day is like a year, a year whose days are long."  For many job seekers, their days are long because they do not have a clear structure. Once you buy into the concept of the need for structure, you can then start creating that structure, setting yourself simple goals, start times, end times, etc. that you KEEP to.

Q: What do you feel makes your book unique?

A: One senior VP in transition told me he has about a dozen books on his shelf. SHEIFGAB is the only book he finished, which is indeed a compliment. The book is told in story form and while the characters are fictitious, the pain, the frustration, the advice, the building blocks are real and down to earth. It is an accurate reflection of the highs and lows of the job search while providing quality tips and ideas to help the job seeker through a difficult rite of passage and it will make you laugh.

Q: Aside from your book, what resources do you recommend?

A: Get out of your house. Use the local library, job center, Panera, wherever, to do a significant part of your job search. You will be significantly more productive. You will not be trawling the net for one more story about Tiger Woods, on chat lines, Facebooking, or playing games on line!


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