Being able to see so many new lures at the ICAST Show, it was just unreal. I saw a lot. Many were just the same ole lure with nothing apparent to be unique or new. But when I turned the corner and walked into the Northland Tackle booth, the display just popped. What an array of new baits they have. The Live Forage baits were unbelieveable. With these very realistic looking images on their baits, they're destined to be a proven winner. You have to start looking for these in the stores.
Below is a press release telling all about the new Live Forage baits. I've also included a slide show to give you a sampling of all the different baits and images imprinted on them. They're more than what you'll see here so make it a point to check them out at your favorite bait and tackle shop.
Bemidji, MN - The scientific concept of "cloning" says it's possible to borrow the best traits from one animal to create its picture perfect twin. Webster's Dictionary defines replica as an "exact reproduction or copy, with all the fine details." Applied to fishing lures, cloning and replicating are revolutionary...and now a reality. Using advanced Digital-Imaging Technology (DIT), Northland® Fishing Tackle can now replicate real live preyfish to perfection. The result is an entirely new category of ultra-realistic lures, known as LIVE-FORAGE® BAITS. They match-the-baitfish-hatch and mimic a "young-of-the-year" minnow fry to fool even the most elusive and wary ones!
LIVE-FORAGE® BAITS are designed and hand-sculpted to replicate natural livebait in both looks and motion. These vibrant ReplicaSeries "fish-clones" provide a slow, natural wounded baitfish action when jigged or dropped on the freefall. The intricate lifelike features of the custom printed LIVE-FORAGE® HD Fish-Photo-Image patterns on a shimmering "holographic" FlashFoil body perfectly mimic baitfish species from Emerald Shiners to immature Perch and Spottail Shiners to tasty young Rainbow Trout. These new baits are available in a wide array of natural baitfish patterns that Perch, Crappies, Walleyes, Bass, Trout, Muskies and all gamefish species prey upon!
"The LIVE-FORAGE® BAITS are the culmination of two years of intensive research, design, testing and the use of new Digital-Imaging Technology," exclaims Pro-Angler and Lure Designer John Peterson. "Due to these incredible technological advances, we are delighted to provide anglers the opportunity to fish this new ReplicaSeries of lifelike, natural 'high definition' fishing lures. This series of Baitfish-Image Minnow Jigs, Spoons, Spinners and Bladebaits are designed to 'match-the-hatch' and replicate to perfection the exact shapes, colors and actions that fish prefer to dine on--injured baitfish minnows! In 35 years of crafting fishing lures, LIVE-FORAGE® is the most significant breakthrough I've ever seen."
In the coming months, look for exciting announcements trumpeting Northland® Fishing Tackle's emerging lineup of LIVE-FORAGE® BAITS. Next generation breakthrough technology lures include the FISH-FRY MINNOW® JIG, FISH-FRY MINNOW® SPOON, FISH-FRY MINNOW TRAP, and the classy MOXIE MINNOW. Is it real, or is it LIVE-FORAGE®?
For more information and a 2011 catalog, contact Northland® Fishing Tackle Inc., 1001 Naylor Drive SE, Bemidji, MN 56601. Phone is (218) 751-6723 or email us at firstname.lastname@example.org. Website is www.northlandtackle.com.