NFL, Microsoft Team Up

NFL, Microsoft Team Up

For years we've grown accustomed to seeing coaches sitting next to players on football sidelines looking at pictures together. Over time, the style and quality of the photos have evolved, but these images have been as much a part of football as playbooks, ibuprofen and disgusting laundry.

But, as Bob Dylan once sang, the times they are a changin'... and football is evolving with them.

Last year, Stanford distributed iPads to their football team with a digital playbook downloaded.

Now, the NFL is leaving those Polaroids behind. ESPN's Darren Rovell tweeted on Tuesday afternoon that the NFL has agreed to a five-year, $400 million sponsorship deal with Microsoft.

In the deal, Microsoft will reportedly sponsor the replay hoods under which referees watch blown calls challenged plays.  Also, teams will be allowed to replace their binders full of photos for a Microsoft Surface.

Rovell notes that teams and coaches won't be forced to transition to the Surface immediately, but expectations are that it will take over the majority of sideline play reviews for teams by 2014.

Filed under: NFL

Tags: Microsoft, NFL, Surface

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