Nike Getting Back Into the NFL!

Nike Getting Back Into the NFL!
Favre jersey foul.jpg

According to The Sports Business Journal  and Darren Rovell, there will be a new logo on your favorite NHL jersey in 2012.

The SBJ initially reported the story, and Rovell of CNBC tweeted this morning that NFL owners, meeting in Chicago today, approved a new five-year deal moving uniform and sideline apparel rights for all 32 NFL teams to Nike. Nike has been shut out of the NFL since 2001, when Reebok won the league-wide contract.

Reebok had been paying $25M per season for the exclusive rights to produce official NFL jerseys and apparel.

From The Sports Business Journal:

Without any rights from incumbent Reebok/adidas in the NFL mix, and with Under Armour still having limited rights, Nike would have to be considered a winner, since it would be regaining rights to America's top sports property while its chief rivals are left with either reduced or no rights.

 Rovell interviewed Nike President Charlie Denson on Tuesday afternoon.

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