Everyone I know loves to make fun of Skymall for its absurd unnecessary products of the imagination that were somehow brought to real life because of a failure of due diligence and research into customer needs and market size at several consumer goods/lifestyle companies. But.
Have you ever considered that maybe consumers just don't know what they want yet? Could it be that Skymall knows what's up? Check it.
Could it be that shirts made of TWELVE different materials are the next biggest trend? Could it be that Anna Wintour is trying to get a hold of the buyer from Skymall in hopes of recruiting some new talent?
Yeah, that's right. Open your minds, people! Think outside your made-of-one-material-only box.
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