The average reader walks into Quimby's or The Book Cellar and by some stroke of luck, or nice placement by a friend behind the counter, picks up your book. What are they going to look at? Well, page99test.com says they are likely to read page 99. This creative and social site allows you to test that magical page of your book and get and give feedback.
Honestly, I read the back cover and the first line. How about you?