Recently, several teams have made incompetent GMs coach the rosters they've built. Isiah Thomas, Kevin McHale, Kiki Vandeweghe, etc.. Why? Why would any owner do this and why would any fan support this?
It's the ultimate in stupidity, but here's how I presume it comes about.
Owner: This team stinks, why did you put together this crap?
GM: No it doesn't, we're having some coaching issues that's holding the roster back!
Owner: Okay, you're the coach, prove it.
What the owner should do instead is say "Look, you're an imbecile. You brought together this crap, and it's not working. If the coach sucks, then that's your fault for hiring the moron in the first place, you're out of here.".
There is some fan undercurrent for the Bulls to make Paxson the coach. Ironically, this was fueled more by a Phil Jackson quote describing how Paxson wouldn't want to be the coach.
I just don't get it. Look, if you think Paxson/Forman/whoever has done a bad job putting the team together then you fire them. You don't make them head coach for three months to teach them a lesson. You just fire them.
It seems like fans want to "stick it to the GM" in some kind of way to cause them to suffer. "HAHA! You put this crap together now you have to coach it!!!". Instead, just get a new GM who would put together a better team now. Go get a better coach now. Don't play some game by sticking someone who doesn't have the prerequisites to be successful in that position to prove a point to someone.
That's moronic. That's breaking your nose to spite your face. That's not what an intelligent organization does. Surprise, surprise, not only did this fail the organizations that tried it, but two of the three were considered among the most hapless organizations in sports when they attempted it.
Let's not go out of our way to mimic the decision making process of the Isiah Knicks or McHale Timberwolves here.