GANT is set to open their first Midwest store in Chicago July 2013, marking the company’s latest milestone in its ongoing US retail rollout. The new 2000 square foot location, designed as a GANT Rugger neighborhood shop with men's fashions, will be the brand's largest in the US. Located at 1702 N. Damen in the rapidly evolving Bucktown area, the new shop will offer the complete GANT Rugger collection and a curated selection of the company's GANT by Michael Bastian label.
“Bucktown is the perfect location for GANT Rugger,” said David Arbuthnot, Chief Executive Officer of GANT USA. “With an interesting mix of shops, restaurants and bars, it’s a neighborhood rapidly transforming into a major destination for retail shopping.”
The store’s interior design will exude an airy and open aesthetic while incorporating fine woods, metal detailing and custom fixtures. One-of-a-kind displays will include custom-built mahogany bookshelves with copper pipe detailing and a vintage wooden hutch with sliding window panels operating on a pulley system. Custom tables, hand-crafted from 100 year-old salvaged wood will be spot lit by vintage pendant lighting from overhead. Additional Danish mid-century modern furniture will be incorporated, including a re-upholstered Milo Baughman rosewood leather sofa, Paul McCobb lounge chairs, and a Cado designed shelving system.
Persian Mahal and Sivas rugs will protect the floorboards, repurposed from antique barn beams salvaged from Pennsylvania. Fitting rooms will feature vintage schoolhouse doors and mirrors with reclaimed wooden frames. And in keeping with GANT Rugger's growing relationship with foodie culture, a re-appropriated stainless steel kitchen unit will be utilized as a merchandising surface near the cash wrap. The original store façade, which floods the space with natural light, will be restored to include high metal framed windows and millwork finished in dark charcoal.
The Chicago store joins existing GANT Rugger neighborhood shops in New York, Los Angeles, and San Francisco, a GANT Campus Store at Yale University in New Haven, Connecticut, and additional GANT stores in Boston and Washington, D.C.