Pretty much everything is on sale Black Friday. The problem is, many stores will say 50% off or 75% off. What you need to ask yourself is, Off of What? I think Kohl's is the biggest offender of marking things way up and giving huge percentages off, so it looks like you're getting a better deal than you actually are. You basically need to know your prices and not look at the percentage off signs. There are also some basic products that although they're on sale, you really shouldn't purchase them on Black Friday. There are some exceptions, but for the most part, you're not going to get the best deal at that time.
Toys: Wait until 2 weeks before Christmas and you'll get better discounts. You just need to balance the supply and demand. If it's a really hot toy, it may be gone before the price goes low, so you have to decide how badly you want it.
Jewelry: If you can, wait until after the Holidays. No matter how great those discounts seem, or how attractive those red starbursts with 80% OFF look, steer clear. Just like Valentines Day, jewelers know they have you over a barrel. You need them more than they need you, so they're making a huge profit this time of the year.
Digital Cameras: The new, 2013 models don't come out until February. You might be able to find a pretty good deal, but you'll only have two months of having the latests and greatest before a newer and shinier camera gets released.
Winter Apparel: Everything you see now, will be half it's sale price come January. It may seem easy to buy a scarf for that distant niece you barely know, or gloves for the in-laws, but it's really the worst time to buy those items. One of the most popular items to stay away from is the North Face Denali jacket - they usually come out with their new colors right now and don't discount anything. Try looking for this jacket in the late spring for the best deals.
Game Console: Don't purchase unless it's bundled. According to Dealnews, the only way you're going to get a better deal around the holidays for a gaming system is if it's bundled with games or other offers.
There are definitely exceptions to these rules, but in general, you're not going to find the best deal on these items Friday. Although again, you have to look at everything as a cost/reward. If you're out that morning and you see Pictionary for $15, buy it. How much lower can it go - $2? Whatever it is, it's probably not going to be that big of a difference to justify you making the trip out again later in December. Go ahead and throw it in your Big Canvas Bag while you're fighting to get to the register!
- Part 1: Black Friday: The Survival Series
- Part 2: Surviving and Enjoying the Madness
- Part 3: 5 Things Not to buy
- Part 4: The Best Deals 2012 (Tuesday)
- Part 5: Cyber Monday (Wednesday)