Growing up, I remember making annual trips to Long Grove and visiting the Apple Haus. They had giant apple pies and delicious apple cider donuts. They've been the cornerstone for all the festivals that Long Grove hosts, and lines often wrapped around the cobblestone walkways.
Almost three weeks ago they announced they were closing for inventory. But the new notice states they are now closing for good. It's sad that so many of the shops in historic downtown Long Grove are closing their doors. We live in an economy that supports innovation, technology and chain establishments. There doesn't seem room for nostalgia.
A large part of this closing I blame on the village of Long Grove. They want to keep the integrity of the historic village and impose impossible standards for new businesses coming in - not to mention outrageous rents for shop owners. I'm all for keeping the historic pieces intact, but allow a Starbucks, or even a mid-end retailer and just keep the facade of the buildings.
The village is so stubborn in it's opinions in keeping the downtown as it's always been, but at what cost? Who will we lose next, Magels, the Village Tavern, The Long Grove Cafe?
Look at long-lasting celebrities. Why are people like Madonna, Betty White and Steven Tyler appealing to different generations? Because they keep reinventing themselves. It's time to reinvent yourself Long Grove. Keep your traditions, festivals and store fronts. Just add retailers and restaurants that people want to visit. Do it before you don't have anything left to protect.