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Top 10 Greenwashing Campaigns of 2009 (PHOTOS)

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MarkBoyer

According to TerraChoice Environmental Marketing, only about 2 percent of products that are labeled "eco-friendly" are entirely truthful. The other 98 percent are guilty of greenwashing to some degree. Let's take a look at some of the worst cases of greenwashing in 2009. 

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1 Comment

Green Horn Chicago said:

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Like "organic," "free-range," and the like, "green" or environmentally friendly" are such vague labels that have no specific definition. Hopefully, consumers won't mindlessly buy into marketing schemes that throw these words around without backing them up. The Federal Trade Commision has a helpful guide for sorting green claims on their website: http://www.ftc.gov/bcp/edu/pubs/consumer/general/gen02.shtm

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