2010 Shamrock Shakes? More like SHAM Shakes!
We miss you Uncle O'Grimacey. (Photo from Wikipedia)
!
First they cancel the south side Irish parade. Now the Shamrock Shake stinks.
ST. PATRICK'S DAY IS RUINED!This column is for those who know the true meaning of St. Patrick's Day. It's not an excuse to get insanely drunk. It's a limited period of time to get into the McDonald's Drive-Thru and swallow a
Shamrock Shake, a minty-fresh container of goodness unmatched in fast-food dessert circles.
Until now.
This year I noticed the Shamrock arriving at an early date, which should have been a good thing. Then I noticed the new "McCafe" plastic cups, complete with Slurpee dome and........
WHIPPED CREAM?
CHERRY?
I'm gon' steal your mint flaverin' and never give it back!
What in the every living leprechaun is going on here?
The new Shamrock Shake reeks of corporate meddling. Somebody conducts a focus group wondering why Shamrock sales aren't trending as much as they like. So they put it in a fancier cup with a couple of extras and ask some regular folk what they think.
"Ooo, that looks nice," they probably say.
The ShamShake is born.
(Are you dissapointed in this year's batch? Check out these photos of homemade Shamrock Shakes and classics from years past in the gallery!)
Sigh. The Shamrock Shake is a classic that didn't need to be messed
with. Now the last third of my dessert tastes like Colgate mashed with
runny birthday cake. Couple that with the less-than-usual minty taste,
and we have a real problem on our hands.
The Kyles Files
is upset about the same thing and she is actually contacting the
company, we'll see what they say. Commenter Jason "Ray Kroc Jr."
Thompson has an elaborate theory about McDonald's shake machines not
being up to par. It could be one of the few fails in company history.
It's like they hired NBC to whip up this year's batch of shakes!
I kid NBC, I kid.
But maybe it's not a bad shake machine. Maybe the Shamrock Shake is the latest
victim of the corporate-fication (that's not even close to a word) of
our society. It's all about the bottom line, why give them a more
costly, tasty product when we can jam a lot of cheap stuff into a cup?
In other words - quantity not quality!
I hope that's not the case.
....lovin' you, is easy cause your beau....
Maybe it's like anything else in
life, your memories always seem to be of a higher quality than the
current product. In high school I worked at Proof Positive One Hour
Photo in Schaumburg. A girl I had just started dating showed up
unexpectedly one day. In her hand?
A LARGE SHAMROCK SHAKE.
Be still my heart. We dated for quite some time.
Today,
I am happily married to a different woman who also shares my affection
for the Shamrock Shake. We were both equally disappointed by this
year's batch, as are legions of others (by legions, I mean about 12) on
Twitter.
I'm confident that a large, prosperous, iconic company
like McDonald's can fix this problem. I realize they can't recall
previous ShamShakes, but they can insist this year's weak crop has
nothing to do with their bottom line, and everything to do with making
the customer even happier.
I'm not. Give me back my paper cup and my artificial mint flavor. And hurry. We only have a limited time!
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1 Comment
Kyra Kyles said:
I just might try this recipe. And yes, I will keep you posted on what the McPublicist has to say about these Sham shenanigans.
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