A version of the following entry is cross-posted today on Chicago Carless.
Last month on Chicagosphere, I wrote a popular post about how social media helped save a financially struggling local business. Unfortunately, social media wasn't enough to save a popular Oak Park coffee shop. Lido's Caffé, the home of a longstanding coffee klatsch that germinated on Twitter--my coffee klatsch--succumbed to the ailing economy last week. Yet in the shop's failure is a lesson in online community--and how to translate it to real life.
ChicagoNow Dirt on Green blogger Mark Boyer asked today whether environmental consequences matter when choosing a Christmas tree. We may kill the environment by choosing PVC-laden artificial trees instead of real ones. But my primary Christmas concern has always been whether my annual tree is so tall that it might kill me.
Last night's Ugly Christmas Sweater Holiday Party was a huge success! Organized by Windy Citizen editor & publisher Brad Flora and sponsored by more than two dozen Chicago bloggers (including Chicagosphere and Chicago Carless), almost 100 of you--our readers, friends, loved ones, and fellow bloggers--came out to Black Rock Bar in Roscoe Village on a frigid night.
A new survey from comScore this week (reported in TechCrunch) suggests that social media has a positive effect of holiday purchases. Last week, the survey firm asked 425 shoppers nationwide about their buying habits this holiday season. As many as 28% said that social media had affected their purchasing decisions this year, including online product reviews and Facebook and Twitter posts from friends and trusted influencers.
Back in January, new-media marketing maven Chris Brogan (@chrisBROGAN) asked whether social media could save a business. In the face of the TARPconomy, He was hoping to help keep a Peabody, Mass., sandwich shop open. He wasn't successful. Last month, however, a local Chicago comic shop in economic distress had much better luck when reaching out to a loyal online following.
Last week, local dining-industry PR shop Restaurant Intelligence Agency
wrote a blog post telling clients to concentrate on exclusive media pitches
or risk being blackballed by angry reporters. As long as three years ago, however, media watchers began warning that exclusives can actually do more harm than good in a highly interactive, Web 2.0 media world. Who's right?
A new report from consumer electronics site, Retrevo (@retrevo), promoters of last February's savvy DTV converter box coupon exchange program, finds that 36% of Twitter and Facebook users under the age of 35 like to post updates immediately after sex. Yes, Retrevo is using its so-called "Social Media Addiction Study" as a marketing ploy. But I have a feeling the findings will have many readers nodding in agreement. If embarrassingly so.
Last November, the Federal Trade Commission caused a group heart attack
among bloggers and online advertisers when the agency announced its intention to regulate online endorsements
. As the new rules debut this month, however, the only bloggers with cause to fear are the ones who consider their viewers purely as a means to a financial end, rather than as a community of real people worthy of respect.
No organization would ask an intern to manage its communications or marketing departments. So why do so many of them put volunteers in charge of their all-important social media efforts?
Tuesday afternoon, an all-too-familiar email went out to participants from last month's C-BOM blog sustainability meeting. I won't name the organization it came from, but here is a portion of their ask...
Has your inner foodie ever wanted to gave voyeuristically across a dining room to appraise the wonder of some culinary delight being enjoyed at a table of strangers? Boy, have I got a website for you. Savor the food porn--without feeling dirty--at Nom.ms.
On July 6th, I reported on potential violence along the lakefront during Chicago's Independence Eve fireworks. The next day, in consultation with my Chicago Now editor, I filed Freedom of Information Act (FOIA) requests on several city agencies. Now thirty days later, here's what I've heard back.
As reported by ChicagoNow's Marian Wang, on Monday Horizon Realty Group sued unhappy tenant and Twitter user Amanda Bonnen for "maliciously and wrongfully publish[ing a] false and defamatory Tweet on Twitter, thereby allowing the Tweet to be distributed throughout the world." Bonnen aimed her tweet at 20 followers, but Horizon's lawsuit--and the questions Bonnen raised about the company's management practices--made global news. Horizon might have avoided giving itself the same global PR black eye it feared from Bonnen's tweet if only someone had read Twitter 101 for Business: A Special Guide...released by the microblogging platform just days before the tweet hit the fan.
Yesterday's Chicagosphere post on alleged gang violence during Chicago's Independence Eve fireworks turned out to be one of today's top stories on ChicagoNow. That post compared official reports of a relatively "peaceful" July 3rd fireworks display with reports from the blog, Second City Cop, and several Twitter members indicating a sizable gang presence, multiple gang-related fights, numerous guns recovered, and a potential shooting or serious injury at or around 8:30 p.m. in the vicinity of Buckingham Fountain (follow the above link for more details.) Today on Chicagosphere, I'm here to tell you we intend to get to the bottom of things--and how you can help us do that.
(Photo: Chicago's Independence Eve fireworks, now with extra daylight?)
[UPDATE 7/7/09: See the July 7th continuation of this story: Following Up on Chicago's Independence Eve Violence]
Welcome to viewers referred from Gapers Block, Windy Citizen, Chicago Carless, the Beachwood Reporter, Chicagoist, Huffington Post Chicago, Second City Cop, the WBEZ Chicago Public Radio blog, and Topix.net.
For the second time in two years, Chicago's Independence Eve fireworks started early. Last year's reason? Gang violence, including four shootings--one fatal--after the display, that marred the evening and marked a controversial start for then-new Chicago police superintendent Jody Weis. This year, Chicago police brass reported gang activity yet again, in and adjacent to the Taste of Chicago grounds both before and after the show. Trouble is, the blogosphere is reporting a lot more violence--including potentially another shooting--than can be found in the city's official version of events.
Anyone who's ever followed anyone on Twitter will be aware of my biggest pet peeve about the world's leading micro-blogging service: impersonal, automated Direct Messages, or DMs, thanking you when you follow (i.e. subscribe to the updates of) a fellow Twitter user. Perhaps the worst of these canned-ham responses are the ones immediately inviting you to join the person you've just followed on Facebook.
The assumption seems to be all social networking sites are the same: if you like me here, you'll love me over there. The Internet is a bad place to make assumptions like that. Twitter and Facebook couldn't be farther apart in the ways--and the whys--their respective communities mingle with each other. Here are four reasons why bloggers using Twitter shouldn't push their Facebook pages on their followers, told from the perspective of a hapless new follower.